Hooked Clothings S/S 10 - How The End Always Is

2009 is definitely not one of those great year for people in business (especially if you are doing fashion). Its a year, some called it selfish while others were just too scare to make another mistake. Its not easy keeping your business go on as per normal and pretended that everything was in wonderland (even Alice In Wonderland has its ugly side). Whats more, to keep your passion going strong. HookedClothings is one such example. The founder has not only kept his passion for a nasty 2009 but for 10 good years. Can I proudly present to you another wonderful SS collection from HookedClothings. http://hypebeast.com/2010/04/hookedclothings-2010-springsummer-collection/

photography by Alvin Tang http://www.alvin-tang.com/